Waimea’s HISTORICAL COWBOY ROOTS inspire a rustic kind of charm, resulting in a Western-Hawaiian version of Aspen and Sonoma chic. Nestled among some of the island’s most beautiful homes and neighborhoods you’ll find ART GALLERIES, BOUTIQUES, wonderful little CAFÉS and COLLECTIONS inspired by the rough and rugged Hawaiian cowboy, or PANIOLO. PARKER RANCH CENTER, in the heart of Waimea, offers a mix of inviting specialty shops, restaurants and activities.